{"id":3029,"date":"2021-01-25T16:57:52","date_gmt":"2021-01-25T15:57:52","guid":{"rendered":"https:\/\/www.ernsting.com\/?p=3029"},"modified":"2021-01-25T22:44:50","modified_gmt":"2021-01-25T21:44:50","slug":"broker-test-is-ahead","status":"publish","type":"post","link":"https:\/\/www.ernsting.com\/en\/broker-test-is-ahead\/","title":{"rendered":"Broker-Test.de is in front"},"content":{"rendered":"<p>In a comparison of comparison portals (sic!) Broker-Test.de is clearly ahead of other broker comparison portals.<\/p>\n<p>Especially in the last 18 months Broker-Test.de could continuously increase visibility and reach. Whereby the visibility is a relative value and an increase in visibility is always at the expense of competitors.<\/p>\n<p>Thus, competitors can still have more reach than in the previous year while visibility is decreasing, if the number of overall search queries increases (such as in 2020 due to the trading boom in Germany).<\/p>\n<figure id=\"attachment_3178\" aria-describedby=\"caption-attachment-3178\" style=\"width: 1000px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-3178 size-full\" src=\"https:\/\/www.ernsting.com\/wp-content\/uploads\/2021\/01\/metrics3.png\" alt=\"Broker-Test.de: Development of visibility in Google search results\" width=\"1000\" height=\"236\" srcset=\"https:\/\/www.ernsting.com\/wp-content\/uploads\/2021\/01\/metrics3.png 1000w, https:\/\/www.ernsting.com\/wp-content\/uploads\/2021\/01\/metrics3-300x71.png 300w, https:\/\/www.ernsting.com\/wp-content\/uploads\/2021\/01\/metrics3-768x181.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption id=\"caption-attachment-3178\" class=\"wp-caption-text\">Broker-Test.de: Development of visibility in Google search results<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<h2>High visibility<\/h2>\n<p>Compared to other broker comparison sites, Broker-Test.de was able to further expand its Google visibility (in terms of organic traffic) and alone has more visibility than the next 5 runners-up combined.<\/p>\n<p>Google visibility of German broker comparison sites according to <a href=\"https:\/\/metrics-tools.de\/x\/uriw\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"mentions\">Metrics.tools<\/a> from January 25, 2021:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3182 size-full\" src=\"https:\/\/www.ernsting.com\/wp-content\/uploads\/2021\/01\/metrics1.png\" alt=\"\" width=\"600\" height=\"497\" srcset=\"https:\/\/www.ernsting.com\/wp-content\/uploads\/2021\/01\/metrics1.png 600w, https:\/\/www.ernsting.com\/wp-content\/uploads\/2021\/01\/metrics1-300x249.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>Google visibility of German broker sites according to Metrics.tools as of January 25, 2021:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3179 size-full\" src=\"https:\/\/www.ernsting.com\/wp-content\/uploads\/2021\/01\/metrics2-1.png\" alt=\"\" width=\"600\" height=\"1001\" srcset=\"https:\/\/www.ernsting.com\/wp-content\/uploads\/2021\/01\/metrics2-1.png 600w, https:\/\/www.ernsting.com\/wp-content\/uploads\/2021\/01\/metrics2-1-180x300.png 180w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>If you want more information about Broker-Test.com or other <a href=\"\/en\/portals\/\" data-schema-attribute=\"\">Finance Portals<\/a> and <a href=\"\/en\/newsletter\/\" data-schema-attribute=\"\">Financial Newsletter<\/a> of Ernsting.com Publications GmbH, you can download here our <a href=\"\/en\/contact\/media\/\" data-schema-attribute=\"\">Media kit<\/a> and also look at us directly in the <a href=\"\/en\/contact\/media\/#mediaformular\" data-schema-attribute=\"\">Media form<\/a> contact<\/p>","protected":false},"excerpt":{"rendered":"<p>Im Vergleich der Vergleichsportale (sic!) liegt Broker-Test.de klar vor anderen Broker-Vergleichsportalen. Vor allem in den letzten 18 Monaten konnte Broker-Test.de Sichtbarkeit und Reichweite kontinuierlich ausbauen. Wobei die Sichtbarkeit ein relativer Wert ist und ein Zuwachs der Sichtbarkeit immer zu Lasten von Wettbewerbern geht. So k\u00f6nnen Wettbewerber trotzdem bei sinkender Sichtbarkeit mehr Reichweite als im Vorjahr [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2459,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[75,72],"tags":[95,101,50],"class_list":["post-3029","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-pressemitteilungen","tag-broker","tag-brokerage","tag-brokervergleich","wpbf-post"],"_links":{"self":[{"href":"https:\/\/www.ernsting.com\/en\/wp-json\/wp\/v2\/posts\/3029","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ernsting.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ernsting.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ernsting.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ernsting.com\/en\/wp-json\/wp\/v2\/comments?post=3029"}],"version-history":[{"count":7,"href":"https:\/\/www.ernsting.com\/en\/wp-json\/wp\/v2\/posts\/3029\/revisions"}],"predecessor-version":[{"id":3183,"href":"https:\/\/www.ernsting.com\/en\/wp-json\/wp\/v2\/posts\/3029\/revisions\/3183"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ernsting.com\/en\/wp-json\/wp\/v2\/media\/2459"}],"wp:attachment":[{"href":"https:\/\/www.ernsting.com\/en\/wp-json\/wp\/v2\/media?parent=3029"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ernsting.com\/en\/wp-json\/wp\/v2\/categories?post=3029"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ernsting.com\/en\/wp-json\/wp\/v2\/tags?post=3029"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}